GDC 2014

GDC 2014 Session Scheduler

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Export Schedule:

Meanwhile, In Japan

Keiji Inafune  |  CEO, Comcept, Inc.
Mark MacDonald  |  Executive Director, 8-4, Ltd.

Location: Room 135, North Hall

Format: Session
Track: Business, Marketing & Management
Vault Recording: Video

Fresh off their success crowdfunding the Mighty No. 9 project, Comcept CEO Keiji Inafune is joined by Tokyo-based consultant Mark MacDonald of 8-4, Ltd. to talk about the experience, as well as other trends in the Japanese industry. How did the different Western and Japanese partners come together to manage one of the biggest Kickstarter campaigns of all time? What are the advantages and challenges to creating and selling modern Japanese games to a primarily Western audience? And how are Japanese developers and game-players responding to newer business models like crowd-funding and free-to-play in general? Join us for anecdotes and insight covering all these topics and more.


The audience will gain a better understanding of recent trends in the Japanese market, including the burgeoning indie scene, how it is adapting to crowd-funding models, etc.

Intended Audience

Anyone with an interest in working with Japanese developers, publishers or contractors, selling to a Japanese audience, or who wants to learn about recent developments in crowdfunding in general.