GDC 2014

GDC 2014 Session Scheduler

View, browse, and sort the ever-growing list of GDC sessions by pass type, track, summit, format, and day. With GDC Session Scheduler you can build your schedule in advance, and access it during the show via export or with the GDC mobile app, app.gdconf.com. Please note that adding sessions to your schedule does not guarantee you a seat in that session. Sessions do fill up, so please arrive early to sessions that you would like to attend.

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Export Schedule:

Watching the Detectives: Improving Free-to-Play Monetization Through Character and Narrative

Kenny Dinkin  |  Chief Creative Officer, Making Fun, Inc.

Location: Room 2020, West Hall

Format: Session
Track: Free to Play Design & Business Summit
Vault Recording: Video


The talk will explore and draw from successful (and less successful) storytelling highlights from the last two years in casual and mid-core social and mobile F2P games. In particular, this talk will attempt to map patterns showcasing ways that specific business model variants and monetization drivers have tended to work best with particular storytelling devices. The talk will look at power-up-based puzzle games that use story and characters as progress markers on a map. It will explore RTS/simulation games and CCGs that use collectible character cards as story drivers. It will focus on free trials in episodic narrative-rich adventure and HOG adventure games. It will explore energy-based puzzle games that force story elements into dialog boxes as window dressing. It will explore ways in which known licenses from the Simpsons to the Hobbit can offer F2P games, while borrowing from all of these monetization models and narrative devices.

Takeaway

Attendees will be dipped in an overview of storytelling devices in the contemporary landscape of free-to-play games, and will leave the talk with insights into and a rough set of tools for authentically incorporating narrative into free-to-play games to support monetization. They will be inspired to ask "what else we can do, and how can we do it better?"