GDC 2014

GDC 2014 Session Scheduler

View, browse, and sort the ever-growing list of GDC sessions by pass type, track, summit, format, and day. With GDC Session Scheduler you can build your schedule in advance, and access it during the show via export or with the GDC mobile app, app.gdconf.com. Please note that adding sessions to your schedule does not guarantee you a seat in that session. Sessions do fill up, so please arrive early to sessions that you would like to attend.

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Export Schedule:

Hole in One: Big Wins and Large Learnings on Mini Golf MatchUp

Travis Chen  |  Creative Director, Scopely

Location: Room 2020, West Hall

Format: Session
Track: Free to Play Design & Business Summit
Vault Recording: Video


Mini Golf Match Up was a massive success for startup Scopely, with 10 million downloads in the first month and it broke the iTunes record for reviews in a single version of a game (over 138,000 averaging 4.5 stars). Scopely creative director Travis Chen will talk about working with developer RocketJump, and key learnings throughout development.

Takeaway

Key takeaways include creative design methods of designing an F2P mobile game, social hooks that drove virality and helped retention, and ways of increasing ARPDAU over time with a live content release strategy that significantly improved retention.